Be pro-stuff

It is our default setting to be anti-stuff. And be anti-stuff with other people. And get really fired up about it and speak and act so passionately, to the point of losing your cool. Anti-carbs, anti-Trump, anti-packaging.

That’s fine.

But we should also get that fired up about stuff. Be pro-stuff. Give a damn about the positive things that add value.

Be pro-good-stuff not just anti-stuff.

Andrew Whiteman